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Mega Review of Teforia, The $1000 Tea Brewer

I remember hearing about the Teforia a long time ago. The story around it was that it was this comically overpriced tea brewer, often compared with the Juicero, that symbolized what was wrong with Silicon Valley.

So, of course, I took very little interest in it. I like brewing tea and, having brewed it at least a few thousand times, I'm pretty good at it. What's the point of a machine that's not going to do it as well as I can?

I can't remember why, but a few weeks ago, the Teforia came back on my radar. I searched and found that they had gone out of business and that the machines which were once $1000-15000 were now being sold as cheaply as $200 on eBay.

At the same time, I had been noticing something troubling about my productivity. I realized that because I made tea at my desk every day, and because it required a fair amount of manual intervention, I would avoid any tasks which required serious concentration for the first couple hours.

Matcha and the Art of Noticing

On Samovar

This morning, while sipping whisked matcha from my favorite tea bowl, I noticed the frothy, milky consistency of the tea. The slightly astringent, grassy, warm-cream taste. I could feel its buttery body across my lips, swirl the deliciousness in my mouth, and then gingerly swallow it, savoring the delicateness of this shade grown, exotic green tea.

Sitting there in the simple present moment, I noticed the tea.

The ability to notice more of life, the little things specifically, correlates directly to how good you feel about yourself, other people, the situation you’re in, and the state of the world. There are so many distractions pulling on our attention, that’s the stress of it all is even said to make us a bit crazy. And that’s why noticing is so important.

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