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How to Make a Moderately Popular Blog

Let's be honest: My blog is pretty cool. It's not nearly as popular at Boingboing, Tuckermax, or that weird housewife who writes about her kids, but I have a pretty steady readership who all post comments and get something out of the site. Since I started around a year ago, I've averaged 1200 unique readers a day (half of that is thanks to huge spikes from digg and such). My blog hasn't made me rich, but I've probably made a few thousand dollars, which is a nice side effect. More importantly it's made me a much better writer, and has helped me chronicle the past year of my life.

What I'm saying is this : I can't help you build the next Engadget or WWTDD, but I can help you get started to building a moderately popular blog.

First you need decent hosting and Wordpress. Don't mess with blogger - no one reads blogger blogs because they all look the same and don't have cool plugins that you need. I know you can customize it and all, but stop arguing and do it my way.

The Weakest of the Great Men of All Time

On SEBASTIAN MARSHALL

Me.

A few years back, I was getting complacent. I was a successful entrepreneur, in the top 1% for my age. Whenever I compared myself to people similar to me, it wasn't even close. I worked more, accomplished more, produced more, did more meaningful things, was traveling the world. I read more books, did more writing, was generally healthier and more disciplined, spent my time well. I was the top 1% for my age, and even better than that if you measured me against people from similar backgrounds.

I think it's easy for people who are doing great to get complacent. You look at the general sloth and laziness and complacency of most people, you see that you're achieving greatly, and you feel like you're so far above that. You give yourself a pat on the back. "Ah, yes, I'm doing great!"

I had a shift. I don't remember the exact day, but one day I thought to myself -

"I'm not going to compare myself against people my age any more. I'm going to start comparing myself to the greatest men of all time."

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