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Finally Changing Patterns

If you've been reading my blog for a while, it's probably very obvious to you that I am terrible at marketing. My preferred method of marketing is to not do it at all and hope that good things happen.

This generally works to some extent thanks to you, my readers. Over almost ten years I've built up enough trust and a track record of producing good quality work that when I say that something's good, I get the benefit of the doubt.

As I've done more and more projects, though, it's become obvious that I need to get better at marketing. Every project I do seems to grow to about the same size and then plateau. I'm really determined to make CruiseSheet a big success, though, so I'm trying to push through.

Luckily I'm friends with some incredible marketers, guys who are effective but not sleazy, people like Noah Kagan, Sebastian Marshall, Ramit Sethi, and Nick Gray.

Six Steps to Getting Honest Critical Feedback

On SEBASTIAN MARSHALL

I was just listening to the Lifestyle Business Podcast, "Episode 51 - 5 Signs You Might be a Loser" - great podcast. It's an aggressive title, but it's actual a super helpful episode that's not aggressive at all.

One of the topics on there was criticism - Dan and Ian were talking about how it's a sure path to loserdom if you can't take constructive criticism.

I think that's true, but I still try to almost never give negative criticism to anyone, ever.

"As a general rule...people ask for advice only in order not to follow it; or if they do follow it, in order to have someone to blame for giving it." — From Alexandre Dumas's "The Three Musketeers"

I've found the vast majority of people will never take any criticism you give them, will be upset at you for criticizing them, and will dislike you even more if you were right.

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