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Life Nomadic Kindle is $2.99

The other day, Karol Gajda sent me an email saying that I ought to sell Life Nomadic for $2.99, and that if I did, the volume would make up for the lower sale price. Worth a try, right?

So, for a while at least, the Kindle version of Life Nomadic is $2.99 on Amazon. If you take at least one trip a year, the money-saving tips alone will pay for the book many times over. Of course, there's a lot more to the book than that, evidenced by the emails I get all the time from people saying the book changed their lives.

Speaking of which, if you have read Life Nomadic, PLEASE leave a review on Amazon. This helps Amazon circulate it in its recommendations engine, which helps me get sales.

The Onboarding Process 7 Steps To Turn Prospects Into Raving Fans

On Josef Experience Architect

Whenever a new prospect is first exposed to your brand or website, the goal is to get them to experience the key moment. This moment is the special value that only you can offer. This moment is what all great design and an experiences are about. Its the little bit of magic which puts a smile on your customers face. Your aim is to get them to this moment as quickly as possible. Once you have achieved that your next goal is to hook them on that experience. Turning casual users into a raving fan an amplifier, who can't help but tell more people and expose them to the experience you offer.

An example which shows the simplest path from awareness to experience is YouTube. This streamlined process was a key part of why it grew so quickly - no need to create an account, just a link and a video. The first time you were given a link to a YouTube video to actually watching it would be mentally imperceptible. By the time you understand the layout of the page and where the video is likely to be it starts to play.

At that point you get that special moment, the smile forms on your face. You can watch videos streamed online, which are reasonably fast to download, that's awesome. Then underneath the video and clearly visible, a commenting section where you can see what other people think. Along with a clear comment box encouraging engagement and account creation.

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