Today we went to a gelato place called Gelatology. The owner, Desyree, used to have a place called Art of the Flavor, which was shut down under suspicious circumstances. From outward appearances it seemed as though the landlords kicked her out and then continued a business under the same name. I was excited to take my cousin to that place when she visited, but the shutdown had taken place a day or two before.
Tonight we found that she recently opened a new place, so we went.
There were fourteen flavors of gelato, most of them really interesting flavors like jalapeño honey, apple mustard, and pear gorgonzola. Right off the bat Desyree suggested that we try every single flavor. Between the three of us, she went through 42 different sample spoons. I've never heard of such a thing and thought that she was exaggerating when she encouraged us to try all of them.
Of course tons of the flavors were amazing, so we each got much bigger portions than we anticipated. I usually get the smallest ice cream available, but I got the second biggest.
I don't think Desyree gave us tons of samples because it's good for business. I think she just really cares about gelato and customers and wants people to be happy. Maybe I'm wrong, but she also invited us to stay a few minutes after closing so that we could take a picture when she restocked the freezer, she gave one of us an extra scoop on top of the cup, and also gave us samples of one of the following day's flavors.
Now we're all obsessed with this place and can't wait to go back, even though it's sort of far away, a bit expensive, and not food we normally eat.
It's interesting to see how a bit of generosity can go so far, both to create goodwill and to build a business. Apple mustard was pretty good, in case you're wondering.
Photo is a cool light display I saw today in Bangkok. Somehow I failed to take any photos of the gelato.
I go to Sam's Club a few times a week. I usually buy the same products. Although I do get caught on the free samples and end up buying one of those products. I always approach the free samples with the thought in mind that there is no way I'm going to buy this.
It's called baksheesh. The idea is you drive the hardest bargain possible, then throw in a a little extra as a gift. it's one of the lubricants of doing business in the middle east and parts of asia (or new jersey.). in a different context, the word is also used for the little bribes you sometimes have to pay to get stuff done,which is not generosity at all but more like taxation. i haven't forgotten that on one of my first visits to this site tynan offered me a $75 credit at some gambling site. didn't use it, but appreciated the offer.
i have an appointment at a place where the sign in the window said they offer a free consultation, but once they had my insurance info the free part went away somehow, and now i am hostile and suspicious and may end up taking my business somewhere else.
While I agree with what you are saying about growing a business and about generosity, I can't get over the image of 42 plastic spoons, each used once, and then at best, recycled, at worst, thrown away. What's wrong with making an educated guess, picking one flavour, and coming back another time to try the others. We live in a world where we aren't content to make simply, environmentally conscientious choices.
This is part of an ongoing series. If you haven't read them already, read :
I wrote out this entire post before, and then the computer crashed and I lost it all, so I haven't felt like working on it. Finally, I'm biting the bullet and starting over :
and I ain't talking about the green fairy.. Feeling and acting like a girl is not always good. Honestly, the idea of going home and cooking, especially to seem smart in front of somebody else, is not good if you don't get your facts straight. So here I was, in the beautiful city of Stuttgart, in the store picking up the ingredients for the fish salad. Easy. The store seemed a bit under attack as people were dropping bottles, coffee, or other stuff that could be dropped, on the floor. Good girl. Shopping was done. Got home, smoked a cig to gather the courage of going upstairs (just 5 stories) with all them bags, then off I was. Almost cyanotic I open the door, throw myself in, and die. Once recovered is off to the fish salad action. Onions, cream cheese, fish, lemons. And then it hit me. I need mustard. No worries, we should have mustard in the house. After all, the dude has a pretty good equipped kitchen. And searching, searching and searching. Nada, zip, zero. WTF?! One should have mustard. I embrace the truth and decide on the options: 1. do the salad with no mustard 2. go buy mustard Option 2 means going down ...that means that I have to go up again. DAIM! After 15 minutes and several other searches I decide. OK ..I will go buy it. I pick the lucky turkish store that was anyhow the only one opened and as well the closest. The sale guy, a cute young turk watches me as I try to figure out which one of the jars contains mustard. Finally I ask him: "Do you have mustard?". "Mustard? What is mustard?"- "You know mustard, as in ketchup, mayo and mustard? It's yellow." "Yellow? Nooo, I have this (points out to a tube with some flowers on it) but it's green. No mustard." As he did not seem convinced I gave up. Went all the way back up as anyhow no other store was opened, and it hits me. What if? How is mustard called in german after all? Yes ladies and gents it's senf, it was the tube with the green stuff in it. I search again in the fridge, find a leftover that made almost a spoon. It was the same. And it was yellow.