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Entrepreneurs Don't Want Jobs

If you paid me fifty times what I make now to work at a regular job, I wouldn't do it.

Over the past few weeks I've informally asked some of my other entrepreneur friends how much they'd have to be paid to work a normal job in their industry. None of them quoted any reasonable figure. Some of them didn't want to answer the question because it was so uncomfortable to think about.

When Justin Frankel, creator of Winamp, quit AOL, he was offered a job by Microsoft. They asked what he needed to work there, and he responded with a written offer. In his list of necessities were things like a private jet, the ability to work remotely 100% of the time, and all boat rental fees to be reimbursed. It was a joke, but he sent it to them anyway. That's how abhorrent the idea of a real job was to him.

Ten How-To Tips to Turn You Into the Coca-Cola of Personal Brands

On DROdio

I got to catch up with some friends this week while I was in Toronto for a mobile panel, and we started talking about the topic of personal branding.  One of my friends is a real estate agent, and the other is an aspiring actor (well, not so aspiring -- he spent all day on set today shooting a US-based TV show.  Turns out a lot of American shows are shot in Toronto).  Both of them want to create a strong personal brand in their respective fields.

Having started a real estate brokerage in the past, I have some great tips on how to create a successful real estate brand, and I believe in the power of personal branding.  So instead of sending a private email with my tips to my friends, I figured I'd write a blog about it in the hopes others can join the conversation about what's worked for them.

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