SETT: What I've Been Working on for the Past Year

For the last year or so I've been working on something big, which I've been stubbornly keeping a secret. I know that this has been annoying to readers, but I felt that skirting around the issue was slightly better than avoiding it altogether. Of course, it's also been hard for me to keep it a secret, since I really love talking about what I'm working on.

We're not done yet, but the light at the end of the tunnel is in view, so I figure it's probably a good time to introduce what we've been building.
The project is called SETT, and it's a new blogging platform. Over the next few weeks I'm going to talk more about what specifically we're doing, but first I want to talk about the problems we're solving.

Bloggers care about one thing: audience. We want to reach as many people as possible, and we want to connect with them in a meaningful way. None of the current blogging platforms are optimized for either of these goals.

There Are Fifty Blogs on SETT Now!

Last Friday night, after two years of really hard work on SETT, we sent invite codes out to the four hundred people on the SETT waiting list, offering fifty spots. Whoever managed to snag a spot could either take a free basic account or buy a premium account and get 50% off for life.

The main point of releasing these spots is to start testing SETT on a wider scale, to get more feedback, and to begin work on some really cool blog to blog features. So if no one actually paid for an account, and everyone just took free ones to mess around with, I would have been satisfied. I figured maybe one or two people might pay, and maybe things would go really well and five people would pay.

As it turns out, thirteen people bought accounts, covering all three price points that we set. More than the actual money, which I've already used to upgrade the servers, I'm personally touched that people are excited enough about SETT to pay for it. I've worked so hard on this and continue to narrowly focus on making it the best blogging platform, that it's moving to have people who share the vision.

I'm also grateful for the people who set up free accounts and have already started using them. Many of the paid and unpaid SETT customers are members of this site who are active in the community section and comments, so I have high expectations for all of their blogs. As they get settled in, import their old blogs, and write new posts, I'll be linking to some of them here. Next Monday I will link to every new SETT blog that has at least one post on it.